READ THIS BEFORE YOU START MAKING MUSIC - EBook 🇺🇸

READ THIS is much more than just a guide to the music industry — it’s a raw, honest, and inspiring testimony, tracing 20 years of experience from a passionate entrepreneur who built an independent career through resilience, creativity, and strategic thinking. Asaiah opens the doors to his life in music, with all its highs and lows, wins and failures — without sugarcoating anything.

This book tackles essential questions that many aspiring artists often overlook: how do you turn passion into a profession? How do you survive in an unstable — and sometimes ruthless — industry? How do you stay focused when facing pressure, isolation, rejection, burnout, and the temptations of the “showbiz” lifestyle? He also explores financial management, mental health, self-discipline, and faith. With powerful anecdotes — like his missed meeting with Chris Brown, or his collaborations with Jul, Kekra, and even Wiz Khalifa — the author reveals the reality behind the scenes, far from the polished image we see in music videos.

Asaiah shares his vision of the artist-entrepreneur: someone who knows success isn’t just about talent, but also about structure, strategy, patience, and the ability to reinvent oneself. He emphasizes the importance of building a multi-layered ecosystem — studio, consulting, education, production, etc. — in order to make your career sustainable, even without the backing of a major label.

Aimed at artists, beatmakers, managers, producers, and anyone passionate about music, this book will help you understand the true nature of the business, avoid common mistakes, and build your own path with clarity and ambition. If you’re looking for a polished success story, this isn’t it. But if you’re looking for something real, something lived, something to fuel your own fire — this book is for you.

Welcome to the memoir of a survivor of the music industry.